On Thursday, one newscaster found a way to talk about the tragedy.
Reacting to the death of his daughter upon arrival with his wife from Saudi Arabia where they performed Umrah (holy pilgrimage) Ameen Asari, the father of the girl, claimed that the police "didn't do anything" after his relatives reported the disappearance of his daughter.
She, too, is a mother, she told her audience. Who died, why did they die, we don't even get the answer. It is said that the smaller the corpse, the heavier it feels. The men then blackmailed the children's parents by threatening to release the videos. However, they are still looking for her captor. Her body was recovered from a heap of trash on January 9 and was sent to the District Headquarters Hospital for an autopsy. This isn't just the killing of a little girl - this is the killing of an entire society. "This day marks the funeral of humanity", reported Firstpost.
The clip quickly went viral on social media, capturing the attention of an angry country.
Syed Mansoor Ali Shah, who was hearing a petition filed by Advocate Shaheem Pirzada to arrest the culprit, expressed surprise that despite reports of earlier incidents of similar nature from Kasur, none of the cases were brought to the court.
There have been scores of similar cases in this region of Pakistan, including 12 in the past year within a less than two-mile radius. They also deplored police firing on the protesters which caused killing of two innocent people. "It involves resource allocation, sensitisation and training of law enforcement agencies, health and legal officials, as well as child protection information for parents, schools and children themselves", Rashid told DW.
In 2015, more than 200 children were targeted by a criminal gang operating a paedophilia ring in the village of Hussain Khanwala, about 10km south of Kasur. At least 280 children had been abducted and assaulted over six years.
Often, Ijaz said, those with conservative social values label Aahung's child education initiatives to be somehow "Westernising" children. Online, cricket stars, major performers and politicians decried her death.
The Punjab government is offering a 10m rupee ($90,000; £67,000) reward for anyone who helps police find and arrest Zainab's killer, and has offered 3m rupees each to the families of those killed by police on Wednesday, the BBC was told.